Philippine Quill Awards 2012 List of Winners

Written by | Careers, Company

International Association of Business Communicators (IABC) awarded different companies in the country that excel in furthering their businesses through effective and excellent communication skills. The 11th Philippine Quill Awards revealed medium and big players in the industry as well as student body “that have effectively and innovatively used communication in their programs and projects towards attaining their organization’s goals.” Check the list of  winners after the break!2012 Philippine Quill Awards Winners SMART Communications bagged the most number of awards including Top Award in Communication Management, Company of the Year, Excellence in Customer Relations, Excellence in Multi-Audience Communication, Excellence in Marketing Communication, Excellence in Employee/Member Communication, Excellence in Strategic Communication Processes, Excellence in Brand Communication, Excellence in Special Events, Excellence in Social Responsibility and Excellence in Electronic and Digital Communication.

Manila Electric Company (MERALCO) also win big bringing home nine major awards including Company of the Year (1st runner up), Excellence in Community Relation, Excellence in Community Relations, Excellence in Customer Relations, Excellence in Media Relations, Excellence in Member/Employee Communication, Excellence in Human Resources and Benefits Communication, Excellence in Social Responsibility, Excellence in Publications and Excellence in Other Graphic Design.

Its sister company, ABS-CBN is also a big winner getting eight major awards including  Top Award in Communication Skills, Company of the Year (2nd runner up) and Excellence in Advertising (Conventional/Traditional Media) among others.

Here are the complete set of winners:

Philippines Quill Awards – Agency of the Year

  • Top Awards
  • Special Awards
  • Division 1: Communication Management
  • Division 2: Communication Skills
  • Division 3: Communication Creative
  • 1st Philippine Student Quill Awards
 TOP AWARDS
 Top Awards in Communication Management
  •  SMART Communcications Inc. — Project VISA
 Top Award in Communication Skills
  •  ABS-CBN Corporation — DZMM.com.ph, Una sa Balita, Una sa Public Service
 Top Award in Communication Creative
  •  Stratworks/ Unilever Philippines –Axe End of the World Survival Kit
 Top Award in Philippine Student Quill Awards
  •  De La Salle University — The LaSallian Facebook Page
 SPECIAL AWARDS
Philippines Quill Awards – Company of the Year
  • Smart Communications, Inc. — Winner
  • Manila Electric Company (Meralco) — 1st runner up
  • ABS-CBN Corporation — 2nd runner up
Philippines Quill Awards – Agency of the Year
  •  Ogilvy Public Relations, Manila
Philippines Quill Awards – School of the Year
  •  Colegio De San Juan de Letran
DIVISION I. COMMUNICATION MANAGEMENT
 Category 1. Government Relations
  • MERIT
    • Metrobank Foundation, Inc.
      2012 Metrobank Foundation Search for the Outstanding Philippine Soldiers (TOPS)
  • FINALIST
    • Manila Water Company, Inc.
      Cebu Bulk Water Supply: From Eastern Metro Manila to Cebu Province (Replicating the Successful Water PPP in Metro Manila’s East Zone to the Queen City of the South)
 Category 2. Community Relations
  • EXCELLENCE
    • Energy Development Corporation
      Helen:  EDC’s Community Partnerships Program
    • One Meralco Foundation
      Transforming Communities through Meralco’s Community Electrification Program
    • Redondo Peninsula Energy, Inc.
      RP Energy, Katuwang Natin sa Buhay (Our Partner In Life)
    • One Meralco Foundation, Inc.
      Meralco Basketboys Program
  • FINALIST
    • San Miguel Foundation, Inc.
      Handog Lusog Para sa Nutrisyon Ng Nasyon
    • Ayala Land Inc.
      Ayala Malls’ INSPIRE
    • Ayala Center Cebu/ Cebu Holdings Inc.
      Balik Cebu: A Warm Welcome and Rediscovery of One’s Home & Culture
 Category 3. Customer Relations
  • EXCELLENCE
    • Manila Electric Company (MERALCO)
      Power-Up Forum Series
    • Manila Electric Company (MERALCO)
      The Meralco Channel Partnership Program – Efficient Management of Customer Relationships in a Manpower-Challenged Structure
    • SMART Communications, Inc.
      MY.SMART
  • FINALIST
    • Maynilad Water Services, Inc.
      Maynilad sa KomunidadHelpdesk Program
Category 4. International Communication (There Were No Category 4 Winners This Year)
Category 5. Media Relations
  •  EXCELLENCE
    • Integrated Micro-Electronics, Inc.
      News on IMI’s Global Journey
    • Manila Electric Company (MERALCO)
      Strengthening Partnerships with Meralco’s Customer Choice Program (CCP)
    • One Meralco Foundation, Inc.
      Communicating One Meralco Foundation Initiatives via the News Media
Category 5. Multi-Audience Communication
  • EXCELLENCE
    • Smart Communications, Inc.
      Project VISA (2012 Self Care Campaigns)
    • ABC Development (TV5)
      Rescue 5
Category 7. Marketing Communcation
  •  EXCELLENCE
    • SMART Communications, Inc.
      My. SMART Jollibee/ Boracay Promo
Catgory 9. Employee/Member Communication
  • EXCELLENCE
    • One Meralco Foundation
      One Meralco Makabayan Volunteerism Program
    • Manila Electric Company
      5773 Powering Up To Success: One Vision, Shared Goals
    • SMART Communications, Inc.
      Live Well, Live More: The Smart Employee Health and Wellness Program
    • SMART Communications, Inc.
      SMART/ ALAB Technolympics
    • Pru Life Uk
      Ikaw Na! Pru Life Uk Employee Welfare Committee 2012 Initiatives
    • DMCI Homes
      ‘Ikaw Na, Maybe’ Customer Service Campaign
Category 10. Human Resources and Benefits Communication
  • EXCELLENCE
    • Manila Electric Company (MERALCO)
      Learning Summit: Promoting a Culture of Learning and Empowerment
Category 11. Strategic Communication Processes
  •  EXCELLENCE
    • Smart Communications, Inc.
      Base Camp
Category 12. Brand Communication
  • EXCELLENCE
    • Ogilvy Public Relations, Manila
      Multiply: Success in Social Shopping
    • SMART Communications, Inc.
      SMART Live More Campaign
Category 13. Special Events
  • EXCELLENCE
    • SMART Communications, Inc.
      iPhone 4S Launch
    • Smart Communications, Inc.
      Jump Experience Center Cebu Branch
Category 14. Social Responsibility
  •  EXCELLENCE
    • Pru Life UK
      Pru Life UK Financial Literacy for the Youth Program (Cha-Ching)
    • Manila Water Company, Inc.
      “Toka Toka” Environmental Movement
    • Golden ABC, Inc.
      Get Up
    • Smart Communications, Inc.
      Learning as One Nation: Expanded Implementation of the Central Visayan Institute Foundation-Dynamic Learning Program (CVIF-DLP)
    • SMART Communications, Inc.
      Smart Wireless Engineering Education Program (SWEEP) Technology Scholarship
    • Smart Communications, Inc.
      Project Shine
    • Smart Communications, Inc.
      Project Zero
    • ABS-CBN Corporation/DZMM
      DZMM Takbo Para sa Karunungan
    • Ogilvy Public Relations Worldwide, Manila
      Unilab Ideas Positive: Transforming Communities with the Filipino Youth
    • Chevron Philippines Inc.
      Caltex Labanan ang TB Para Tsuper Healthy
    • One Meralco Foundation
      Energizing Public Schools in Isla Verde
    • Energy Development Corporation
      CAREERS: College Admission Review and Readiness Project
    • Energy Development Corporation
      BINHI: A Greening Legacy
    • Spi Global
      Spi Global CSR Day- Power to Inspire
    • Metro Pacific Investment Corp (MPIC) Foundation
      The Metro Pacific Investment Foundation’s ‘Shore It Up – Rescue, Restore and Revive’
    • Energy Development Corporation
      Helen:  EDC’s Community Partnerships Program
    • Metrobank Foundation, Inc.
      2012 Metrobank Foundation Grants Program and Social Development Partnerships
Category 15. Multilingual Communication (There Were No Category 15 Winners This Year.)
Category 16. Electronic and Digital Communication Management
  • EXCELLENCE
    • ABS-CBN Corporation
      2012 Kapamilya Hottie
Category 17. Social Media
  • EXCELLENCE
    • STRATWORKS/Unilever Philippines
      Axe Anarchy
    • ABS-CBN Corporation
      Choose Philippines: Sharing More Than Just Discoveries
DIVISION 2. COMMUNICATION SKILLS
Category 18. Electronic and Digital Communication
  • EXCELLENCE
    • ABS-CBN Corporation/DZMM
      DZMM.com.ph, Una sa Balita, Una Sa Public Service
    • Smart Communications, Inc. (Smart)
      SmartSpeak Online
    • ABC Development Corporation (TV5)
      Interaksyon – The TV5 Online News Portal
Category 19. Audiovisual
  • MERIT
    • Smart Communications, Inc. (Smart)
      Learning as One Nation: Expanded Implementation of the Central Visayan Institute Foundation-Dynamic Learning Program (CVIF-DLP) Avps
  • FINALIST
    • Manila Electric Company (Meralco)
      The Meralco Customer Segments AVP: Partners for Progress
Category 20. Publications
  • EXCELLENCE
    • Manila Water Company, Inc.
      Sustainable Growth: Manila Water’s 2011 Sustainability Report
    • Ayala Corporation
      A Century of Faith: The Local Church of Lipa
    • TeaM Energy Corporation
      “From Black To Light” – Team Energy’s 2010 Sustainability Report
    • Globe Telecom, Inc.
      Globe Telecom 2011 Annual Sustainability Report: Transformation
    • Metro Pacific Investment Corporation (MPIC)
      Strong Links for Progress: The Metro Pacific Investment Corporation 2011 Annual Report
    • Manila Electric Company (MERALCO)
      Meralco and One Meralco Foundation Unified 2011 Annual Reports
    • Studio 5 Designs
      The Future Begins Here – DLSU Centennial Coffee Table Book
    • Petron Corporation
      Vision Petron 12 Collaterals: Nurturing Nature
Category 21. Writing (There Were No Category 21 Winners This Year.)
DIVISION 3. COMMUNICATION CREATIVE
Category 22. Publication Design
  • EXCELLENCE
    • STRATWORKS/Unilever Philippines
      AXE: End of the World Survival Kit
    • Manila Electric Company (MERALCO)
      Meralco Managed Services (MMS)
    • Manila Electric Company (Meralco)
      Business Book Summaries: Learning In a Nutshell
Category 24. Interactive Media Design (There Were No Category 24 Winners This Year.)
Category 25. Outdoor/3D
  • MERIT
    • Smart Communications, Inc.
      Live More Buses
    • Manila Electric Company (Meralco)
      Meralco Liwanag Park
  • FINALIST
    • Manila Water Company, Inc.
      Creative Innovation Extraordinaire (Manila Water’s Mobile Stage)
Category 26. Photography
  • FINALIST
    • Manila Electric Company (Meralco)
      Meralco and One Meralco Unified 2011 Annual Reports
Category 27. Advertising (Conventional/Traditional Media)
 STUDENT DIVISION
Category 1. Social Media Technology
  • EXCELLENCE
    • De La Salle University
      The Lasallian Facebook Page
Category 2. Publications
  • MERIT
    • Benguet State University
      Agshan Community Newspaper
  • FINALIST
    • De La Salle University
      The Lasallian September Issue, 2011
    • De La Salle-College of Saint Benilde
      Shades of Gray: What If…?
    • University Of St. La Salle- Bacolod City
      The Spectrum Magazine- Price Tags Issue (November 2011)
Category 4. Communication Campaigns
  • FINALIST
    • University Of Santo Tomas
      “A Marketing Strategy Proposal For KFC UST Branch”
    • Colegio San Agustin – Biñan
      Fairytale
Category 5. Communication Creative
  •  EXCELLENCE
    • Colegio De San Juan De Letran, Manila
      “Last Manny”
    • Bataan Peninsula State University
      CSI: Earth 2012 Calendar
    • University of Sto. Tomas
      U-CAN Project!
Category 6. Audiovisual
  • MERIT
    • Bataan Peninsula State University
      Waste Beyond, Life Within: A Documentary on Toxicology
    • Holy Angel University
      “YAGIT”
  • FINALIST
    • University Of Santo Tomas
      Tomasyudad
    • De La Salle University- Dasmariñas, Cavite
      Dokyumenikasyon- “Sulyap”

Source: IABC Philippines

Last modified: November 29, 2012

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