After testing the feature last September, Twitter is making the 280 character limit official, meaning you can tweet with more than 140 characters.
We're expanding the character limit! We want it to be easier and faster for everyone to express themselves.
More characters. More expression. More of what's happening.https://t.co/sjZ8phPGLE
— Twitter Philippines (@TwitterPH) November 7, 2017
Twitter Product Manager, Aliza Rosen explained;
In September, we launched a test that expanded the 140 character limit so every person around the world could express themselves easily in a Tweet. Our goal was to make this possible while ensuring we keep the speed and brevity that makes Twitter, Twitter. Looking at all the data, we’re excited to share we’ve achieved this goal and are rolling the change out to all languages where cramming was an issue.*
During the first few days of the test many people Tweeted the full 280 limit because it was new and novel, but soon after behavior normalized (more on this below). We saw when people needed to use more than 140 characters, they Tweeted more easily and more often. But importantly, people Tweeted below 140 most of the time and the brevity of Twitter remained.
The expanded 280 character limit appears to be available on twitter.com but not on the twitter app, which I assume will be available in the next app update.
Of course not everyone are happy with the expanded 280 character limit.
— ?️eie ? (@homodorito) November 8, 2017
Users how tweets in Japanese, Korean, and Chinese will continue to have 140 characters because cramming is not an issue in these languages.
Last modified: November 10, 2017